In this article, we will share 5 tips to create an art theme that will attract a lot of people. Art themes can be tricky, but by following these simple steps you should be able to create a successful exhibition. It doesn’t matter what type of art you are showcasing – from photography to sculpture – there are some tried and true methods for creating the perfect gallery experience.
First, you should choose a theme that is broad enough to attract visitors but specific enough to convey the feeling of what has been created. The idea behind choosing such a general topic like “art” for your exhibition might seem counter-intuitive at first, however it actually appeals to people in much broader demographics than if we were using words like “photography” or “painting”. Using such a broad topic as your theme will help you attract visitors that like all different types of art.
Second, be sure to create an overall mood and atmosphere with the art on display – think carefully about what type of feeling each piece is bringing out within the space. The best way to describe this is to imagine a particular feeling in yourself and then ask “what type of art would make me feel this way?”. If you can look at each piece in your show and say that it creates the same mood, you will have done an excellent job.
Third, try to develop pieces specifically for your theme so they convey exactly what is needed within the space. Rather than taking pieces that are already created, try to develop something new so you can create the best possible experience for people walking through your exhibition hall.
Fourth, consider creating an interactive element that guests can participate in or use as a focus point of discussion within their group. This is much more engaging and will keep them talking about your art show long after they have left.
Finally, you should look for ways to incorporate the theme into your press release so that journalists can easily write about it without needing an interview or other extra steps in order to figure out what you are trying to say. This will help attract more attention and build buzz around your exhibition much faster than if you don’t have a press release.
After years of working in the fine arts industry, Douglas Fisher decided to start his own gallery and give all artists a chance at having their work shown. He provides an outlet for painters, sculptors, and more to show their work and get noticed by the public.